Friday 9 December 2016

Week 10 Tutorial Logbook - 9/12

In preparation for the tenth tutorial we created a questionnaire. The questionnaire will be used as primary research and will contain both qualitative and quantitative data. We decided to use both types of research in our questionnaire because we felt that we needed to create a way to gather people’s opinions on key issues such as their opinion of recruitment. As stated in last week’s blog, the majority of the questions will be quantitative as the answers given will be easier to analyse.

During the session we had Dr Bex look over our questions and voice her opinions on them. Luckily the questions were appropriate and only a few changes were needed, which suggests that we are going about it from the correct angle having spoken to the client. During the coming week we will edit the questionnaire and post it on social media. We have also spoken to Dr Bex about the possibility of her sharing the questionnaire on her more age appropriate social media as our social media pages have quite young and inexperienced audiences.


For the rest of the session we went over final questions regarding assignment 1. We also discussed how we would carry on working throughout the Christmas period to meet our clients blog deadline, which is the first Wednesday in January. As a group, we are looking forward to working with the client and seeing our work on the clients website.

Friday 2 December 2016

Week 9 Tutorial Logbook - 2/12

In preparation for the ninth tutorial we met with our client, this took place on Wednesday the 30th in their Manchester offices. As a group we decided to meet up 45 minutes before hand to ensure that we were all prepped and to make sure we had enough time to walk to the offices. We arrived at the offices with ten minutes to spare which was helpful as we had time to compose ourselves and look over our notes one last time.

The meeting was very helpful and insightful as we had a chance to get a detailed review of the brief from Melanie Telford, Marketing Executive for The Candidate (https://uk.linkedin.com/in/melanietelford1). In the meeting we discussed what needed to be done for the duration of our project. We need to complete 12 relevant, industry specific blog posts and these are to be sent to Melanie weekly on a Wednesday at or before 5 pm.


During the tutorial we looked at types of research, namely quantitative and qualitative research. Quantitative focuses more on numerical data whereas qualitative looks more at opinion, because of this we decided to use both when conducting our own research, although most of our research will be quantitative. Towards the end of the tutorial we went over the assignment brief, this made me feel  more confident about the assignment as I now know everything that needs to be included.